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$1,999.00
MASTER OF FUN
Laufey is our most clever and versatile bike. Instead of saying that Laufey is tailored for one type of rider, we're going to go ahead and claim this fun-loving machine is perfect for everyone. Laufey is omnipotent: it's a slack, simple trail bike that relishes new terrain. Laufey may be someone's first bike or their latest bike. It's inexpensive and attainable, and it's a niche bike that feels at home in even the most exclusive bike collection. It's for first-timers and expert shredders. Ride it in Lycra, shred it in jeans. Laufey is a jack-of-all-trades and master of fun with 29" wheels and a 140mm fork.
29" Wheels
MAXIMUM CAPABILITY AND SPEED
For long, fast rides over varied terrain with the greatest versatility, 29" is the clear choice for Laufey. Wide 2.6" tires offer a bigger contact patch, which means more grip. More knobs are digging into the ground at any one time, increasing cornering and braking traction?
Trail Geometry
- SLACKER HEAD ANGLE - Great Stability
- LOWER BOTTOM BRACKET - Corners Naturally
- LONGER COCKPIT - Room to Move While Maintaining Balance
- LONGER WHEELBASE - Stability at High Speeds
- STEEP SEAT ANGLE - Proper Pedaling Position
- SHORT SEAT TUBE - For Long Dropper Posts
HYDROFORMED
We manipulate the shapes and wall-thickness of our aluminum tubing to increase strength and resistance to unwanted flex. Many of the tubes are butted to save weight in the middle of the tubes, away from the stress of the joints and the weld zones.
Using aluminum technologies as advanced as our carbon manufacturing ensures our aluminum bikes are never second-best.
RELIABILITY
Laufey is designed to see a lot of action. While keeping the frame light, we aimed for the added durability required for a bike that will be ridden hard. Butted and hydroformed tubing ensure the burliness is where it's needed.

$4,999.00 - $5,499.00
FOCUS ON FAST
Rallon was forged on the racecourse and is the obvious choice of our EWS race team, but Rallon is always ready for fun outside of the tape and loves fast laps with friends, high-5's and near misses. Fearless, Rallon is up for hitting the biggest gaps in the park, smashing berms, and scorning braking bumps. Forget limits, forget distractions, just focus on fast.
ENDURO RACING HAS EVOLVED AND THE RALLON HAS EVOLVED TOO.
- Enduro racing has evolved with more aggressive tracks and the Rallon has evolved too. Longer and slacker than ever, Rallon also has more standover to give more choice over frame sizing. Totally revised suspension kinematics give a more progressive suspension curve which, combined with 160mm of rear travel is hard to beat; fast and agile in the turns with plenty of control and traction in the rough. Add the beefy Fox 38 fork and Rallon is ready for whatever you have in mind.
WHEN THINGS GET STEEP YOU WANT TO DROP YOUR SADDLE DEEP OUT OF THE WAY AND JUST FOCUS ON FAST!
- More space to move your body means more control and more control means more speed. But low saddles mean long droppers which need short seat tubes. The trick is achieving this without affecting either seat post insertion or frame geometry. With its steep seat tube and deep insertion, Rallon has one of the lowest standovers around, meaning lots of space for your choice of long travel dropper posts. Get that saddle right out of the way when things get steep and deep, long travel droppers are the only way.
PRECISION TRACKING IS KEY FOR FEEL AND GRIP
- It is possible to have a frame which is too stiff to track the terrain efficiently. Manipulating the carbon weave allows us to control flexibility without sacrificing strength, giving a perfectly balanced front and rear triangle stiffness. A lot of technology, modeling, and testing translates to confidence and grip on rough cambered terrain and valuable fractions in race runs.
FULLY SEALED BEARINGS
- Everyone hates changing bearings. Normally bearings fail due to being dirty, not overloaded, and with Rallon we have worked hard to seal all the bearings. Clean bearings last longer and also keep the suspension working optimally when the conditions are filthy.
ASYMMETRY
- The left side support strengthens and stiffens a high-stress area. Instead of using a less-efficient "shock tunnel" the Rallon design offsets the shock 12mm to the right side of the frame, allowing the asymmetrical support to follow a more direct path. This straight line that closely follows the shock mounting is the most efficient way to neutralize suspension forces on the front triangle.
LOCKR FRAME STORAGE
- Leave your pack at home and just focus on fast! Rallon is packed with clever storage spaces for all the essential tools and water you need for shorter rides or enduro races. Packless runs are fast and fun.
THREE LOCKR ZONES
- In the Down tube LOCKR zone we have two sealed bags, with tube, tyre levers, and space for two C02 cartridges. Additionally, the main pivot and rear axle are filled with cleverly designed tools, held securely with magnets. With a tube, tyre repair, tube, hex keys from 3 to 6mm, and a T25, all held securely in space, Rallon is fully equipped.
MORE SIZING OPTIONS:
- Rallon is available in four sizes, S, M, L, and XL, however with one of the shortest seat posts around you can pick between sizes to get your preferred reach. Rallon is designed to work with a long travel dropper post, so choose a larger size to maximize stability, or go with a smaller size for a more playful Rallon.

$2,799.00
Endless exploring, overnight adventures, rough backroads and gravel trails, there are a lot of ideas about what gravel is. What isn't in doubt is that a gravel bike needs to do them all with control, speed and comfort but above all with a thirst for fun. Designed from the ground up for gravel, Terra isn't a repurposed road bike or a slimmed down mountain bike. Add comfort to your road adventures, finally discover where that dirt trail leads or let your trips spread overnight. There is a wide world out there and Terra is ready to explore it with you.

$2,599.00
Laufey is our most clever and versatile bike. Instead of saying that Laufey is tailored for one type of rider, we're going to go ahead and claim this fun-loving machine is perfect for everyone. Laufey is omnipotent: it's a slack, simple trail bike that relishes new terrain. Laufey may be someone's first bike or their latest bike. It's inexpensive and attainable, and it's a niche bike that feels at home in even the most exclusive bike collection. It's for first timers and expert shredders. Ride it in lycra, shred it in jeans. Laufey is a jack-of-all-trades and master of fun with 29" wheels and a 140mm fork.

$1,999.00
Laufey is our most clever and versatile bike. Instead of saying that Laufey is tailored for one type of rider, we're going to go ahead and claim this fun-loving machine is perfect for everyone. Laufey is omnipotent: it's a slack, simple trail bike that relishes new terrain. Laufey may be someone's first bike or their latest bike. It's inexpensive and attainable, and it's a niche bike that feels at home in even the most exclusive bike collection. It's for first timers and expert shredders. Ride it in lycra, shred it in jeans. Laufey is a jack-of-all-trades and master of fun with 29" wheels and a 140mm fork.

$4,999.00
ARE YOU THIS RIDER?
Do your friends ask if you intend to ride the chairlift when you invite them out for a 'few' park laps? Do your top routes frequently involve pushing up and down trails that aren't on any map? Do your favorite rides begin or end with headlamps, an ice chest, and great friends? Does your bike have to do everything well to get you there and back again? If you think you might be this rider, then Occam should be your bike.
- Intended Use: Trail To Light Enduro
LINKAGE UPDATE
Occam uses a new two-part linkage design. Fewer pieces mean fewer interfaces, greater rigidity, and a lower chance of something working loose. Additionally, we have created a space in the axel and filled it with a handy 4 key multi-tool which is held securely in place with magnets. Always have the most-used tools close at hand for quick tweaks.
INTERNAL CABLE ROUTING
Occam has our latest, fully internal cable routing, using silicon plugs at the frame entry and exit points and clever conduits linking the front and rear triangle so your cables are fully protected.
ASYMMETRICAL DESIGN
Instead of using a less-efficient "shock tunnel", the Occam offsets the shock to the left side of the frame, allowing the right-side support to be more central and more efficiently deal with the suspension forces acting on the front triangle. This solution enables us to tune the stiffness of this high-stress area without adding unnecessary weight.
THE ASYMMETRIC/OFFSET DESIGN OFFERS UNIQUE ADVANTAGES BEYOND STIFFNESS AND LOW WEIGHT.
Avoiding an interrupted seat tube gives more space for dropper posts plus improves access to the shock controls. Additionally, the tidy design leaves room for a water bottle with easy left-side access.

$4,999.00 - $4,999.99
Do your friends ask if you intend to ride the chairlift when you invite them out for a 'few' park laps? Do your top routes frequently involve pushing up and down trails that aren't on any map? Do your favorite rides begin or end with headlamps, an ice chest and great friends? Does your bike have to do everything well to get you there and back again? If you think you might be this rider, then Occam should be your bike.

$7,159.95
Rise shook up the lightweight e-MTB world on its launch with its “more bike, less E” philosophy. Simply the most natural feeling ebike on the market, bringing riders closer to the trail and shattering expectations about how an ebike should ride.
Rider Synergy means that when you pedal harder, Rise responds instantly, multiplying your efforts and shooting you forward just as if you were fitter than ever.
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